Trade Journalists

Easy access to essential information for trade journalists covering the Australian television and video industry.

News & Updates Trade Journalists

Media contacts

OzTAM is represented in the trade media by Third Avenue Consulting. All media enquiries should be directed to:

Rochelle Burbury | Third Avenue Consulting

0408 774 577
rochelle@thirdavenue.com.au

Kate Cranna | Communications Lead, OzTAM

+61 2 9929 7210
kate.cranna@oztam.com.au

Our CEO – Karen Halligan

With over 25 years of experience in senior client, media owner and agency roles, Karen is a respected leader in the Australian media and marketing industry. Before joining OzTAM as CEO, she was a Partner at KPMG specialising in marketing, martech and media advisory. Karen also chairs UnLtd, a social purpose organisation connecting the media, marketing and creative industries with charities supporting at-risk children and young people.

To download a Headshot of Karen, click below then save image.

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OzTAM at a glance

OzTAM is Australia’s official source of television audience measurement and provider of VOZ, the industry’s Total TV currency data. VOZ integrates broadcast viewing on TV sets with granular BVOD viewing on connected devices, delivering a fully national, de-duplicated, all-screen view that supports planning, trading and reporting across Australia’s media industry.

OzTAM also delivers innovative data solutions such as Streamscape, Australia’s first independent, unified view of Total Video consumption across broadcast, BVOD, and streaming platforms, and VOZ Streaming for enhanced programmatic BVOD trading.

As an independent and trusted partner, OzTAM combines technical expertise with industry insight to help media organisations navigate Australia’s evolving viewing landscape.

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Brand assets and resources

Download approved logos and brand assets. Learn the terminology, delve into the methodology and access essential user guides to help you get the most out of OzTAM’s data and services.

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Sourcing VOZ data

VOZ data must be attributed to OzTAM VOZ and must include:

  • Date or reporting period
  • Demographic
  • Market
  • Daypart
  • Metric
  • Data type (Overnight, Consolidated 7/28 or When Watched)
  • Platform(s): Broadcast TV, BVOD and/or Total TV

Overnight, Consolidated and When Watched logos, along with additional sourcing information, available via the Resources page of the VOZ website.

Sourcing Streamscape data

Streamscape data must be attributed to OzTAM Streamscape and must include:

  • Reporting period
  • Demographic
  • National

Example format:
Source: OzTAM Streamscape, Q1 2025, Share of All TV Set Viewing, Total People

News & Updates

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